2024 LunarLab Launch Report
Welcome to the 2024 LunarLab Annual Launch Report! We release this report every year with a goal to publicly hold ourselves accountable to our values of being inclusive, empathetic, collaborative, ethical, and empowering. The report is also required as part of being a Certified B Corp.
You can view the full report here.
2024 LunarLab Company Highlights
Although the economic environment in tech continues to be uncertain, we are proud to have taken on more clients in 2024 than any year we’ve been in business. This means we had more opportunities to work across diverse industries. From FinTech to eCommerce to Aviation to Accounting, every project brings new tech innovation.
This year we worked hard and played hard. To make sure we were well-rested and on top of our game, we instituted a 4-day work week during the summer to recharge. The extra brain space helped us stay productive and deliver the high quality our clients expect.
Even though we were heads down bringing value to our clients, we stuck by our values. We maintained carbon neutrality for a second year in a row, removing 2.14 metric tons of CO2e from the atmosphere – equivalent to growing 35.40 tree saplings for 10 years!
And we continued to pour back into the community, donating 1% of profits to charity and volunteering with founders and students.
As we head into our 4th year in 2025, we know there’s more uncertainty on the horizon. But our trajectory is set for adventure. Let’s do this!
Community Impact & Charitable Giving
We’re in this together.
As a public benefit corporation, community is at the heart of what we do every day. Our work isn’t just about inclusive design; it’s about building a more inclusive and equitable economy.
Every year, we set actionable, intentional goals for our company to make sure we’re doing our part to make the world a better place. This includes donating 1% of our profits to charity, volunteering, and providing discounted services to non-profits, including:
This year, we provided over $9,824 in pro-bono mentoring hours, primarily for women and people of color who are starting a business or beginning their tech careers. We do this work at no charge to the founders because we know that sharing resources and industry knowledge can help the economic advancement of founders who have historically been excluded from tech
LunarLab Locations
Birmingham is home, and it’s where most of our team and clients are located. Over 50% our clients are in Birmingham, and we are thrilled to support our tech ecosystem in the Magic City. However, we have continued expanding our team and client relationships outside of Alabama, throughout the contiguous United States.
Diversity Across Industries
We’re lucky to have the opportunity to work in almost industry, at almost every level of business. Whether you’ve got a twinkle in your eye for a new startup or you’re a Fortune 500 company, we are here to help.
This means we’re able to bring innovation to numerous different industries, with new challenges on each project. Some of the industries we’ve worked in this year include…
- Healthcare
- Sports
- Insurance
- Publishing
- Aviation
- Hospitality
- Logistics
- eCommerce
- Childcare
- Consumer Goods
- Accounting
- Nutrition
- Fintech
- Nonprofit
- Accelerators
- Auto Auctions
- Infrastructure & Construction
- Education
- Recreational Vehicles
- HR & Hiring
- Agencies & Consulting Firms
Thank you!
Thank you to our team, clients, partners, and vendors for your continued support! We couldn’t have done it without you. Here’s looking forward to an even stronger 2025.
In the meantime, let’s stay in touch! You can find us on social media at the links below.
- LunarLab LinkedIn
- LunarLab Dribbble
- LunarLab Instagram
- Elizabeth Anderson LinkedIn (LunarLab CEO)
- Kelli Lucas LinkedIn (LunarLab Chief Design Officer)
