Product Strategy & Design Services
Our product strategy & design services support business goals and meet customer needs. Our designs execute those strategies with modern visuals and a seamless, intuitive experience.
Our Services
Our product strategists uncover the root causes for challenges like poor adoption, low conversion and high support call volume.
We build a plan and roadmap to help the product meet business goals. Then, our designers create the solutions (and, if needed, our developers build them).

Visuals
Making it look great
User Interface (UI) Design
Design Systems
Website Design

Experience
Making it work great

Planning
Making the budget & timeline great

Performance
Making the results great
Website Development
Rapid Prototyping
Analytics and Testing
Who we help
At LunarLab, we believe that UX Design & Product Strategy aren’t one-size-fits-all. They should be customized to your organization’s specific needs and goals. Whether you’re an innovative startup, a growth-driven enterprise, a B2B service provider, or a forward-thinking government entity, we can help you to achieve your biggest goals. While we consistently appear on the list of top design firms in Birmingham, AL, we work with brands from all over the world.
Startups
We work with all startup stages, industries, and investment cycles. Our UI/UX design capabilities don’t stop at mobile apps, web applications, or multi-platform digital experiences; our experienced team can also help startups secure funding, acquire and retain users, and meet their business goals.
Businesses
From small business to mid-sized industry to enterprise corporations, we can help transform your platforms into delightful, consumer-grade experiences that people love using. By harnessing the power of research and data, we’ll help you uncover insights that improve retention rates and boost business KPIs. Our work has an immediate, substantial, and sustained impact on your bottom line—which means we won’t rest until it’s exactly right.
Partners
We believe in collaboration because the best work stems from a constant exchange of knowledge and experience. This is why we partner with many businesses—such as VCs, accelerators, incubators, custom development agencies, and branding or digital marketing agencies—to help them save time and money by providing world-class design services.
Government
Our team has extensive experience in transforming legacy systems into modern, user-friendly platforms that resonate with a broad audience. We work to optimize digital experiences to enhance citizen engagement and support public sector objectives. With LunarLab, government entities can confidently bridge the gap between public services and the digital age.
UIE: DYD6UCKMMD83
NAICS Codes: 541511, 541430, 541611, 541720, 541910, 611430, 541519, 5414, 5416
Hear What Our Clients Say
Fernanda Lamas
Plank
It was a pleasure working with the LunarLab team, they ship fast and pay extra attention to details
Matt Cook
President, Triad
LunarLab does high quality work and they were able to both customize their delivery to our specific needs as well as provide constructive feedback based on their expertise. I highly recommend working with them!
Candace Turner
CEO, WeWellness
LunarLab was absolutely amazing to work with on my prototype. They were intentional and thorough, listening to my concerns, wants, and needs, and incorporating them directly into the design while offering gentle criticism and guidance.
Sunday Paul Adah
CEO, Pay4Me
We enjoyed working with the team at LunarLab! Timely updates and quality deliverables.
Kenny Kung
Croux
We know we can depend on them to deliver on the desired outcome, on-time and under budget.
KyeJuana Avery
Can We Talk
Thank you ladies so much for bringing my vision to life. You made this process less stressful, fun and exciting. I greatly appreciate all of your help!
Craig Brace
CEO, TechNeed
We had a fantastic experience working with this team. They brought a thoughtful, well-structured process to our mobile app project and delivered exactly what we needed—on time and with great attention to detail. Personable, responsive, and easy to collaborate with throughout. Highly recommend if you’re looking for a design partner who truly delivers.
Tevin Harrell
SmartWiz
Awesome experience. Got it done quick and was very flexible along the way. Can’t wait to grow this partnership!