Croux
Staffing is the #1 issue in the restaurant industry. To help alleviate this problem, Croux is building a solution to help restaurants fill shifts quickly with great, local talent. Croux matches talent with opportunity – providing workers with choice as well as flexibility and restaurants with additional staff to run at top speed. The result? A platform that hugely benefits both sides.
Product Details
Company Type
Startup
Industry
Hospitality
Product Type
Mobile App
Services
UX Design, UI Design, Lightweight Branding, Product Strategy Workshop
Deliverables
Wireframes, High Fidelity Designs, Design System, Prototype, Product Roadmap
Discovery & Design
Croux is a new startup building a two-sided marketplace to match restaurants with people looking for work. Their mission is to connect talent with opportunities.
Croux’s team of founders consists of several experienced hospitality experts, and there was no shortage of great ideas added to the board during our product strategy workshop. For the first iteration of the product, there was no way to fit all of these great ideas into a single build, so we helped Croux create a product roadmap that prioritized the features with the highest value. User acquisition is a key performance indictor for any two-sided marketplace. To keep talent and employers interested in the app, we guided the team in determining which features would delight end users and reinforce the product’s value at every step.
We spent a few weeks iterating on both the employer and talent flows to make filling shifts as quick and easy as possible. Creating a seamless experience was a top priority to ensure that the app maximizes user retention. To increase software development speed and reduce risk, we also created a robust design system that can be used to quickly add components.
