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Privacy Policy

As a Public Benefit Corporation, LunarLab is committed to ensuring that data is collected responsibly, held securely, and kept private. We recognize that data privacy is a human right and is a responsible business practice.

This Privacy Policy explains how we collect and use information collected when you visit our website (www.lunarlab.io). It also explains how and why that information is used. It applies only to information collected when you visit our website, and does not apply to any information that you voluntarily send to us via contact forms, that is collected by other websites, or that is collected by any other method.

If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.

Policy

    1. Log Files: From time to time, we may collect standard log files which log when visitors visit our website. It is normal for hosting companies to collect these log files as part of their analytics. The data within these log files typically includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.

    2. Google Analytics: We use Google Analytics to analyze our website traffic so that we can better understand how people use our site, improve the functionality and user experience on our site, and measure how effective our marketing campaigns are. Google Analytics uses cookies to collect standard data, including the following:

      1. Your IP address
      2. Your browser type and version
      3. Your device type and operating system
      4. The pages you visit on our Site
      5. The time and date of your visit
      6. The time spent on each page

      We do not use Google Analytics to collect any personally identifiable information. Google will not associate your IP address with any other data held by Google. The information generated by the cookie about your use of the Site (including your IP address) will be transmitted to and stored by Google on servers in the United States.

      Our data retention period for Google Analytics is 50 months.

      Opt out of Google Analytics: You can prevent Google Analytics from recognizing you on return visits to our Site by disabling cookies on your browser. You can also opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. This will prevent Google Analytics from collecting information about your website visits.

      Opt out of traffic data collection for your Google account:  Google collects data on your web traffic when you are logged in with your Google account.  Some of this data may be used by Google Analytics to provide aggregated, anonymized data and predictive insights.  To turn off this data collection for your Google account, visit  https://myactivity.google.com/

    3. Hotjar: We use HotJar to analyze our website traffic so that we can better understand how people use our site, improve the functionality and user experience on our site, and measure how effective our marketing campaigns are. Hotjar uses cookies to collect standard data, including the following:

      1. Your IP address
      2. Your browser type and version
      3. Your device type and operating system
      4. The pages you visit on our Site
      5. The time and date of your visit
      6. The time spent on each page
      7. Your mouse movements, clicks, and scrolling activity
      8. Information about the device you are using, such as screen size and orientation
      9. Your approximate geographic location (based on your IP address)

      We do not use Hotjar to collect any personally identifiable information. The information generated by the cookie about your use of the Site (including your IP address) will be transmitted to and stored by Hotjar on servers which may be outside your country of residence. Hotjar’s use of this information is governed by Hotjar’s privacy policy, which can be found at https://www.hotjar.com/legal/policies/privacy/.

      Opt out of Hotjar: You can opt-out of Hotjar by following the instructions on Hotjar’s privacy page at https://www.hotjar.com/legal/policies/privacy/.

    4. Third Party Sales: LunarLab believes that your data is your own, and that it should never be sold without your consent. We do not sell any data collected from our website to third parties, including advertisers or data brokers.

    5. Data Sharing: We may from time to time share data with our trusted vendors, such as advertising and marketing firms. Sharing data in this manner allows us to improve the overall experience of all visitors to our website. The data to be shared will include the types of data described above, and will not include any personally identifiable information.

    6. Children’s information: At LunarLab, we make it a priority to protect children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their children’s online activity. LunarLab does not knowingly collect any personally identifiable information from children under the age of 13. If you think your child may have provided this type of information on our website, please contact us immediately and we’ll do our best to remove any such information from our records.

    7. Data Security: Although no method of electronic storage is 100% secure, we take reasonable measures to protect the information we collect from unauthorized access, disclosure, transmission, or alteration. In the unlikely event of a data breach, LunarLab will take the following steps:

      1. Contain the breach to prevent further incidents
      2. Assess whether any damage has occurred or whether data was compromised
      3. Determine how the breach occurred and put steps in place to prevent it from happening in the future
      4. Notify any impacted individuals. This will include details about what data was compromised, how the breach happened, what steps are being taken.
      5. Notify legal or regulatory bodies if necessary
      6. Provide support for impacted parties

  1. Regular Review: We will review and assess our website privacy policy on an annual basis to ensure that it remains current and effective. When changes are made, they will be posted on the website. We encourage you to review the policy from time to time to ensure that you are in agreement with it.

  2. Privacy Policy Consent: By using our website, you consent to our Privacy Policy and agree to its Terms and Conditions.